The Starr ConspiracyAI-Era Leaderboard
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The Starr Conspiracy

The AI Era has winners.
And it has everyone else.

Seven dimensions of competitive intelligence. Dozens of B2B software verticals. Millions of data points. The most complete picture of who's winning the AI Era.

Millions of data points about B2B technology companies in the AI Era

Enterprise Learning & Skills PlatformsBenefits & CompensationCore HCM & HR PlatformsCybersecurity & ITEmployee Engagement & RecognitionEmployee Health & WellbeingEnterprise SaaSFinTech & Financial ServicesHealthTech & HealthcareHR Analytics & People DataLearning & DevelopmentMarTech & Revenue TechPayroll & Workforce ManagementPEO, Staffing & HR ServicesTalent Acquisition & RecruitingTalent Management & PerformanceSourcing ToolsProgrammatic Job AdvertisingRecruiting AutomationAI Recruiting SoftwareRecruitment MarketingApplicant Tracking SystemsRecruiting CRMsEmployee OnboardingPerformance Management SoftwareEmployee Experience SoftwarePeople AnalyticsEmployee Recognition SoftwareHRIS SoftwareHCM SoftwarePayroll SolutionsGlobal PayrollCompensation ManagementEmployer of Record (EOR) ServicesLearning Management SystemsVideo Interview SoftwareCandidate Assessment ToolsInterview SchedulingDiversity ToolsFinancial Wellness360 Degree FeedbackFreelance Management SystemsCorporate Relocation CompaniesOutplacementEnterprise Learning & Skills PlatformsBenefits & CompensationCore HCM & HR PlatformsCybersecurity & ITEmployee Engagement & RecognitionEmployee Health & WellbeingEnterprise SaaSFinTech & Financial ServicesHealthTech & HealthcareHR Analytics & People DataLearning & DevelopmentMarTech & Revenue TechPayroll & Workforce ManagementPEO, Staffing & HR ServicesTalent Acquisition & RecruitingTalent Management & PerformanceSourcing ToolsProgrammatic Job AdvertisingRecruiting AutomationAI Recruiting SoftwareRecruitment MarketingApplicant Tracking SystemsRecruiting CRMsEmployee OnboardingPerformance Management SoftwareEmployee Experience SoftwarePeople AnalyticsEmployee Recognition SoftwareHRIS SoftwareHCM SoftwarePayroll SolutionsGlobal PayrollCompensation ManagementEmployer of Record (EOR) ServicesLearning Management SystemsVideo Interview SoftwareCandidate Assessment ToolsInterview SchedulingDiversity ToolsFinancial Wellness360 Degree FeedbackFreelance Management SystemsCorporate Relocation CompaniesOutplacement

Seven dimensions of competitive intelligence

Not just citations. A complete competitive intelligence system.

Answer Engine Citations

Who gets cited by Perplexity, Google AI Overviews, and emerging answer engines

AI Product Intelligence

AI tier, product depth, feature richness, ship dates — reality, not marketing

GTM vs Product Matrix

2x2 quadrant scoring on go-to-market strength and actual product leadership

Demand Segmentation

Citations mapped to buyer journey stages — from unaware to ready-to-buy

Messaging vs Reality

Who’s talking big about AI versus who’s actually shipping features

Discovery Intelligence

AI-powered competitor discovery — finding vendors humans miss

Vendor Integrity

Domain health, staleness detection, company verification

Live Data

Real intelligence. Not just rankings.

Every vertical includes a position matrix, citation universe, demand state map, AI product intelligence cards, and messaging analysis. Updated with every pipeline run.

705
Vendors tracked
3,131,741
Citations captured
18
Verticals live

A live snapshot of AI GTM and product leadership derived from millions of data points

Step 1

Discover

AI-powered discovery finds every competitor — even the ones you’ve never heard of

Step 2

Query

Thousands of real buyer questions fired at Perplexity, Google AI Overviews, and emerging engines

Step 3

Analyze

Every citation captured, attributed, and scored across seven intelligence dimensions

Step 4

Score

Composite scoring: GTM leadership, product strength, AEO dominance, demand capture

Step 5

Verify

Vendor integrity checks: domain health, staleness detection, duplicate elimination

Choose your vertical

Each vertical tracks dozens of vendors across millions of AI engine queries. Click through for the full intelligence dashboard.

Enterprise Learning & Skills Platforms

82 vendors149,616 citations
1.Docebo14.4%
2.Coursera6.1%
3.CYPHER Learning4.8%
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Employee Recognition and Rewards Platforms

37 vendors144,199 citations
1.O.C. Tanner13.4%
2.Awardco9.2%
3.Achievers9.0%
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Employee Experience & Engagement Platforms

39 vendors112,380 citations
1.Culture Amp22.7%
2.Qualtrics15.6%
3.Lattice12.2%
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Talent Development & Coaching Platforms

41 vendors297,598 citations
1.betterup19.3%
2.Paperbell6.2%
3.MentorcliQ6.1%
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Cybersecurity, Compliance, and IT Infrastructure

67 vendors36,172 citations
1.teamviewer18.4%
2.Pagerduty16.6%
3.connectwise10.3%
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Talent Acquisition Platforms

47 vendors128,663 citations
1.Perfect (or GoPerfect)10.8%
2.Juicebox10.3%
3.ZipRecruiter8.8%
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Talent Assessment and Pre-Employment Testing Platforms

59 vendors43,094 citations
1.Criteria Corp31.4%
2.SHL17.3%
3.HireVue10.0%
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Integration Platform as a Service (iPaaS)

69 vendors951,816 citations
1.boomi7.7%
2.workato6.8%
3.SnapLogic6.6%
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Learning Management Systems & E-Learning Solutions

18 vendors

Pipeline in progress

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Human Capital Management & Payroll Solutions

34 vendors490,650 citations
1.ADP21.9%
2.Rippling14.9%
3.Paylocity14.1%
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Workforce Intelligence & Employee Performance Platforms

24 vendors80,375 citations
1.workstep17.9%
2.Lattice10.1%
3.Teramind9.3%
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SMB Payroll Solutions

11 vendors64,650 citations
1.ADP36.2%
2.QuickBooks Payroll24.5%
3.Paychex13.1%
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Electronic Health Records (EHR) & Healthcare Practice Management Software

20 vendors104,364 citations
1.Praxis EMR17.8%
2.ModMed15.8%
3.AthenaHealth10.8%
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Workforce Analytics & Performance Management

7 vendors

Pipeline in progress

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Workforce Management & Time Tracking Solutions

88 vendors207,975 citations
1.Clockify14.7%
2.ADP6.3%
3.Paylocity5.5%
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Online Reputation Management Platforms

31 vendors55,797 citations
1.Rater816.2%
2.Reputation15.2%
3.Birdeye10.7%
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Electronic Health Records & Practice Management Systems

24 vendors264,392 citations
1.Praxis EMR17.1%
2.AthenaHealth11.5%
3.ModMed8.5%
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ENT Practice Management & EHR Software

7 vendors

Pipeline in progress

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